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Marketing Tune-up
YOUR CHALLENGE: How do we persuade businesses to choose us?
FOCUS POINT: Region, Community, Downtown, Retail, Industrial, Business Park, or Opportunity Areas.
WHAT YOU GET: How can you stand out among all the other communities that have a productive workforce and great quality of life? What messages resonate with businesses? (Hint: "Location, Location, Location" is not the answer.) We can provide a simple review of your existing program or develop a full-blown campaign. This service is often paired with Industry Targeting or the Strategic Roadmap.
Examples
NAME. Audrey & Vicki: Please give me 3 or 4 examples to list. After site is live, I will add project profile pages, but these won't be linked to start. Just a 25 to 35 word teaser for now to illustrate the range of ways the service can take shape.
NAME. Audrey & Vicki: Please give me 3 or 4 examples to list. After site is live, I will add project profile pages, but these won't be linked to start. Just a 25 to 35 word teaser for now to illustrate the range of ways the service can take shape.
May Include:
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Review of existing marketing components
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Industry intelligence
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Identification of Unique Selling Proposition
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Creative development of branding and messaging
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Site location data research
May Include:
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Messaging and proof point refinement
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Value proposition
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Marketing campaign with design mock-ups (e.g., fact sheets, postcards, e-news, ads)
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Social media and digital marketing plan
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Site location data
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Step-by-step campaign schedule
May Include:
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Better leads
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Recognizable brand
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Clear and consistent messaging
Representative components shown above. Scope of work will be fashioned to match your needs and budget.
Call us for fresh ideas
